{"id":24675,"date":"2023-02-07T04:05:04","date_gmt":"2023-02-07T03:05:04","guid":{"rendered":"https:\/\/phoneenglish.es\/blog\/?p=24675"},"modified":"2023-02-13T09:07:39","modified_gmt":"2023-02-13T08:07:39","slug":"googles-digital-ad-business-dominance","status":"publish","type":"post","link":"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/","title":{"rendered":"Google\u2019s Digital Ad Business Dominance"},"content":{"rendered":"\n<p><strong><em>B2 &#8211; Upper Intermediate<\/em><\/strong><\/p>\n\n\n\n<p>No doubt, Google has dominated the world of technology and business. However, the U.S. government has alleged the company of abusing its digital advertising business dominance.<\/p>\n\n\n\n<p>They claim that Google has anticompetitive, exclusionary, and unlawful ways to thwart their competitions.<\/p>\n\n\n\n<p>Read the article to know more about the U.S. Justice Department\u2019s antitrust lawsuit against Google.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.voanews.com\/a\/us-eight-states-sue-google-on-digital-ad-business-dominance\/6932101.html\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.voanews.com\/a\/us-eight-states-sue-google-on-digital-ad-business-dominance\/6932101.html<\/a><\/strong><\/p>\n\n\n\n<p><strong>Vocabulary Questions:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>What does \u201c<strong>thwart<\/strong>\u201d mean, <em>\u201cThe lawsuit says &#8220;Google has <\/em><strong><em><span style=\"text-decoration: underline;\">thwarted<\/span><\/em><\/strong><em> meaningful competition and deterred innovation in the digital advertising industry&#8230;&#8221;<\/em> Use this word in your own sentence.<\/li><li>Explain \u201d<strong>antitrust<\/strong>\u201d. <em>\u201dThe lawsuit is the second federal <\/em><strong><em><span style=\"text-decoration: underline;\">antitrust<\/span><\/em><\/strong><em> complaint filed against Google, alleging violations of <\/em><strong><em><span style=\"text-decoration: underline;\">antitrust<\/span><\/em><\/strong><em> law in how the company acquires or maintains its dominance.\u201d<\/em> Use this word in your own sentence.<\/li><li>What does the expression \u201c<strong>by a long shot<\/strong>\u201d mean, <em>&#8220;While Google remains the market leader <strong><span style=\"text-decoration: underline;\">by a long shot<\/span><\/strong>, its share of the U.S. digital ad revenue has been eroding, falling to 28.8% last year from 36.7% in 2016.<\/em> Use this idiom in your own sentence.<\/li><\/ol>\n\n\n\n<p><strong>Discussion Questions:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>What are your thoughts on this antitrust complaint against Google?<\/li><li>In your own opinion, are antitrust laws good or bad? Explain your point.<\/li><li>How can antitrust practices be prevented?<\/li><li>Why is competition important in business?<\/li><li>What are some antitrust laws in your country? Explain each of them.<\/li><\/ol>\n","protected":false},"excerpt":{"rendered":"<p>B2 &#8211; Upper Intermediate No doubt, Google has dominated the world of technology and business. However, the U.S. government has alleged the company of abusing its digital advertising business dominance. They claim that Google has anticompetitive, exclusionary, and unlawful ways to thwart their competitions. Read the article to know more about the U.S. Justice Department\u2019s [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[291,162,8710,301,292,289,293],"class_list":["post-24675","post","type-post","status-publish","format-standard","hentry","category-homework","tag-b2-upper-intermediate","tag-business","tag-business-and-business-english","tag-business-english","tag-first-certificate-fce","tag-reading","tag-text"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v16.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google\u2019s Digital Ad Business Dominance | phone english blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google\u2019s Digital Ad Business Dominance | phone english blog\" \/>\n<meta property=\"og:description\" content=\"B2 &#8211; Upper Intermediate No doubt, Google has dominated the world of technology and business. However, the U.S. government has alleged the company of abusing its digital advertising business dominance. They claim that Google has anticompetitive, exclusionary, and unlawful ways to thwart their competitions. Read the article to know more about the U.S. Justice Department\u2019s [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/\" \/>\n<meta property=\"og:site_name\" content=\"phone english blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/phoneenglish.es\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-07T03:05:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-13T08:07:39+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@phoneenglishes\" \/>\n<meta name=\"twitter:site\" content=\"@phoneenglishes\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"1 minute\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/#organization\",\"name\":\"PHONE ENGLISH\",\"url\":\"https:\/\/phoneenglish.es\/blog\/\",\"sameAs\":[\"https:\/\/facebook.com\/phoneenglish.es\",\"https:\/\/www.linkedin.com\/company\/phoneenglish\",\"https:\/\/twitter.com\/phoneenglishes\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/phoneenglish.es\/blog\/wp-content\/uploads\/2020\/05\/phone-english1.png\",\"contentUrl\":\"https:\/\/phoneenglish.es\/blog\/wp-content\/uploads\/2020\/05\/phone-english1.png\",\"width\":200,\"height\":124,\"caption\":\"PHONE ENGLISH\"},\"image\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/#website\",\"url\":\"https:\/\/phoneenglish.es\/blog\/\",\"name\":\"phone english blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/phoneenglish.es\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#webpage\",\"url\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/\",\"name\":\"Google\\u2019s Digital Ad Business Dominance | phone english blog\",\"isPartOf\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/#website\"},\"datePublished\":\"2023-02-07T03:05:04+00:00\",\"dateModified\":\"2023-02-13T08:07:39+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/\",\"url\":\"https:\/\/phoneenglish.es\/blog\/\",\"name\":\"Blog\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#webpage\"}}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#webpage\"},\"author\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/#\/schema\/person\/74786b784a3d32102e60c20d61b651c3\"},\"headline\":\"Google\\u2019s Digital Ad Business Dominance\",\"datePublished\":\"2023-02-07T03:05:04+00:00\",\"dateModified\":\"2023-02-13T08:07:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#webpage\"},\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/phoneenglish.es\/blog\/#organization\"},\"keywords\":[\"B2 - Upper intermediate\",\"Business\",\"business and business english\",\"Business English\",\"First Certificate FCE\",\"Reading\",\"Text\"],\"articleSection\":[\"Homework\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/phoneenglish.es\/blog\/2023\/02\/googles-digital-ad-business-dominance\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/phoneenglish.es\/blog\/#\/schema\/person\/74786b784a3d32102e60c20d61b651c3\",\"name\":\"katie\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","_links":{"self":[{"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/posts\/24675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/comments?post=24675"}],"version-history":[{"count":2,"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/posts\/24675\/revisions"}],"predecessor-version":[{"id":24727,"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/posts\/24675\/revisions\/24727"}],"wp:attachment":[{"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/media?parent=24675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/categories?post=24675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phoneenglish.es\/blog\/wp-json\/wp\/v2\/tags?post=24675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}