{"id":32732,"date":"2026-06-02T14:10:07","date_gmt":"2026-06-02T12:10:07","guid":{"rendered":"https:\/\/phoneenglish.es\/blog\/?p=32732"},"modified":"2026-06-02T14:10:07","modified_gmt":"2026-06-02T12:10:07","slug":"ferrari-shares-slump-after-unveiling-first-fully-electric-car","status":"publish","type":"post","link":"https:\/\/phoneenglish.es\/blog\/2026\/06\/ferrari-shares-slump-after-unveiling-first-fully-electric-car\/","title":{"rendered":"Ferrari Shares Slump After Unveiling First Fully Electric Car"},"content":{"rendered":"\n

B2 \u2014 Upper Intermediate<\/em><\/strong> <\/p>\n\n\n\n

Luxury sports car manufacturer Ferrari has launched its first fully electric vehicle, the Luce, priced at $640,000 (\u00a3474,320). <\/p>\n\n\n\n

In their efforts to take on Chinese EVs, they have been faced with serious backlash. Luce was highly criticized because some think that it betrays the brand’s legacy.<\/p>\n\n\n\n

Consequently, shares of the company declined by over 8% on the Milan market and more than 5% on the New York market.<\/p>\n\n\n\n

Read this article about Luce, Ferrari\u2019s first ever electric car.<\/p>\n\n\n\n

https:\/\/www.bbc.com\/news\/articles\/cwy22rddy5no<\/a><\/strong><\/p>\n\n\n\n

Vocabulary Questions:<\/strong><\/p>\n\n\n\n

    \n
  1. What is the meaning if something is \u201cmade in-house<\/strong>\u201d? \u201dThe firm said that all of the components are <\/em>made in-house<\/em><\/strong>, so that the car can be repaired by the company well into the future, protecting the Luce’s resale value.<\/em>\u201d Use the phrase in a sentence. Give a synonym.<\/li>\n\n\n\n
  2. What does \u201ca masterclass in something<\/strong>\u201d mean? \u201cResponses on social media to the launch ranged from describing it as “straight to the junkyard trash” to an<\/strong> \u201cabsolute <\/em>masterclass in design<\/em><\/strong>\u201d.<\/em>\u201d Use the idiom in a sentence. Give a synonym.\u00a0<\/li>\n\n\n\n
  3. What does \u201cto scale back on something<\/strong>\u201d mean? \u201cSupercar rivals like Lamborghini and Porsche have <\/em>scaled back on their EV plans<\/em><\/strong> due to poor demand and intense competition from Chinese brands.<\/em>\u201d Use the phrase in a sentence. Give a synonym.\u00a0<\/li>\n<\/ol>\n\n\n\n

    Discussion Questions:<\/strong><\/p>\n\n\n\n

      \n
    1. Why do you think about Ferrari\u2019s electric car Luce? What are its promises and pitfalls?<\/li>\n\n\n\n
    2. What is your opinion on Lamborghini and Porsche scaling back on their EV plans due to poor demand and intense competition from Chinese brands.<\/li>\n\n\n\n
    3. What are some major obstacles of companies like Ferrari facing in shifting to EVs?<\/li>\n\n\n\n
    4. Ferrari’s chief design officer Flavio Manzoni believes that critics are part of the innovation process. What is your insight on this?<\/li>\n\n\n\n
    5. Do you think that the concept of an electric Ferrari with a new design is “polarising\u201d? Will people eventually come to appreciate it? Share your views.<\/li>\n\n\n\n
    6. What are your insights on this, \u201cYet Ferrari’s shares have dropped by more than 30% over the past year, mirroring a wider slump across luxury brands as inflation around the world has shaken demand for high-end goods.<\/em>\u201d?<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

      B2 \u2014 Upper Intermediate  Luxury sports car manufacturer Ferrari has launched its first fully electric vehicle, the Luce, priced at $640,000 (\u00a3474,320).  In their efforts to take on Chinese EVs, they have been faced with serious backlash. Luce was highly criticized because some think that it betrays the brand’s legacy. Consequently, shares of the company […]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[291,162,8710,301,292,289,293],"class_list":["post-32732","post","type-post","status-publish","format-standard","hentry","category-homework","tag-b2-upper-intermediate","tag-business","tag-business-and-business-english","tag-business-english","tag-first-certificate-fce","tag-reading","tag-text"],"yoast_head":"\nFerrari Shares Slump After Unveiling First Fully Electric Car | phone english blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/phoneenglish.es\/blog\/2026\/06\/ferrari-shares-slump-after-unveiling-first-fully-electric-car\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ferrari Shares Slump After Unveiling First Fully Electric Car | phone english blog\" \/>\n<meta property=\"og:description\" content=\"B2 \u2014 Upper Intermediate  Luxury sports car manufacturer Ferrari has launched its first fully electric vehicle, the Luce, priced at $640,000 (\u00a3474,320).  In their efforts to take on Chinese EVs, they have been faced with serious backlash. 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