Viral Marketing

B2 – Upper Intermediate

In recent years, virtual marketing has shaped the e-commerce world. Let’s get a grasp on how exactly viral marketing works.

Click the play button to listen to the audio about viral marketing:

 

Discussion Questions:
1. What’s the difference between viral marketing and spamming?
2. What kinds of viral marketing strategies are you aware of?
3. What are the advantages and disadvantages of viral marketing?
4. What kind of online marketing does your company have or do?
5. What comes to your mind when you hear the word  “virus”?