B2 – Upper Intermediate
Canva is free graphic design app for everyone. For premium features, paid subscriptions for pros and enterprises are also available. The start-up was founded in 2013 by Melanie Perkins, Cliff Obrecht, and Cameron Adams. At the time of writing, Canva is valued at $40bn (£29bn), making it one of the world’s biggest tech companies in the world.
Read this article about Canva’s valuation soaring.
https://cfotech.co.nz/story/canva-hits-massive-us-40-billion-valuation-after-latest-funding-round
Discussion Questions:
- What can you say about Canva’s success?
- What is your impression of this company and their business model?
- What are your thoughts on the company’s “simple” two-step plan?
- What do you think about Canva CEO’s plans to give their wealth away?
- Have you ever used Canva? What do you think of it?