B1 – Intermediate
Even the biggest and most successful brands make mistakes. They do things or create products that offend people. The Spanish clothing retailer Zara has been in the middle of such controversy recently. They have produced kids’ shirts with design that looks a lot like the uniform Jewish prisoners wore in Nazi concentration camps.
Listen to this audio and read the transcript about Zara’s and some other fashion brands’ faux pas.
https://www.newsinlevels.com/products/fashion-faux-pas-level-1/
Discussion Questions:
- What is your reaction to Zara’s faux pas?
- What was your reaction to the other brands like HM, Gucci, and Adidas’ faux pas?
- Why do you think these mistakes happen? How could companies let such thing occur?
- Do you think it is for marketing so people would talk about their brands? Share your opinion.
- Talk about other companies/brands that you know committed a faux pas.