Social Media Killed the Retail Store

B2 – Upper Intermediate

Millennials do things differently. The influence in fashion has clearly changed due to social media and influencers around. They are changing the rules of brand marketing, redefining purchase habits, and revolutionizing the shopping experience. They have different priorities in terms of shopping habits, spending more on entertainment and experiences, such as dining and travel, than on products. The influence of minimalism also plays a role in this shift.

Read more about this on this article here:

https://www.nbcnews.com/business/business-news/social-media-killed-retail-store-how-millennials-have-changed-our-n1008371

Discussion Questions:

1.How has social media changed your shopping habits?

2. What are your priorities when shopping for things?

3. Are you influenced by social media and famous celebrities/influencers when shopping?

4. Which do you believe in more now – “dress for success” or “You’re not building wardrobes today. You’re building memories.” Explain your choice.

0.00 avg. rating (0% score) - 0 votes

Related posts:

  1. Social Media Marketing B2 – Upper Intermediate Social media has its pros and cons, depending on how you...
  2. Social Media Bans Andrew Tate B2 – Upper Intermediate Many people are social media-famous. They use them as a venue...
  3. Amazon Go – the First Automated Store B2 – Upper Intermediate Nobody likes waiting forever in queues at checkout counters. Long queues...
  4. Beauty Standards on Social Media B2- Upper Intermediate An Instagram influencer from Russia has asked people to post photos of...
  5. Social Media are Changing Relationships B2 – Upper intermediate Social media networks have helped people share pieces of their lives...

Leave a Reply

Only registered students can submit comments.