B2 – Upper Intermediate
Samsung plans to add artificial intelligence (AI) to about 800 million devices around the world. These devices include smartphones, TVs, and home appliances. With AI, devices can become smarter and easier to use. Samsung’s goal is to make AI a normal part of daily life, helping people at home, at work, and on the go.
Watch the video to learn about Samsung’s plan to use AI in its devices.
Vocabulary Questions:
- What does “to give someone a major boost in the race” mean? “Samsung could give Google a major boost in the AI race.” Use this in a sentence and give a synonym.
- Define “roll out“. “Samsung already rolled out Gemini-backed AI features to about 400 million mobile product last year.” Use this in a sentence and give a synonym.
- What is the meaning of “fend off“? “Samsung seeks to reclaim its lost crown from Apple in the smartphone market and fend off competition from Chinese rivals not only in mobile telephones, but televisions and home appliances, all overseen by Roh.” Use this in a sentence and give a synonym.
Discussion Questions:
- Which device do you use most in your daily life, and in what specific ways could AI improve your experience with it?
- How might widespread use of AI change the way people interact with technology on a daily basis?
- If your phone or TV became significantly “smarter” with AI, which task would you want it to handle first, and why?
- In your opinion, is Samsung’s plan mainly focused on improving user experience, or on staying competitive in the global market? Support your answer with reasons.
- How could AI-powered home appliances influence family life or everyday routines, both positively and negatively?