Tag: video

Brands Get Your Brain to Buy More

B2 – Upper Intermediate

Many of us would agree that we are usually buying constantly without thinking of whether we need it or not and that is because some products that are on display intrigue us to the point of just letting it pass.

Watch the video below to learn more about how brands are getting on our heads.

Vocabulary Discussions:

  1. What does the expression, “too good to be true” means, “If this story sounds too good to be true, then that’s because it is.“? Use this phrase in your own sentence.
  2. What does the idiom, “under the hood” means, “Neuromarketers have adopted a range of technologies in their marketing studies to see what’s happening under the hood – inside the consumers’ brains.”? Use this phrase in your own sentence.
  3. What does the expression, “to get a kick out of something” means, “When they looked at their brains, it turned out, people got a real kick out of getting their fingers messy with this orange orange dust that they are covered in.“? Use this phrase in your own sentence.

Discussion Questions:

  1. Do you feel tricked every time you shop impulsively? Cite examples of your actual impulsive purchases and which marketing trickery do you think got you to buying those products.
  2. What is the primary issue with neuromarketing and how does it affect you as a consumer?
  3. Is neuromarketing a risk or an opportunity? Explain your thoughts.
  4. Will you affirm that neuromarketing is ethical? Why or why not? State your point.

Secrets to a Happy Marriage

B2 – Upper Intermediate

Marriage won’t work if you neglect each other’s desires and needs. Do you know how to maintain a happy married life?

Let’s watch the video where truly experienced ladies share their secrets to happy and successful marriages.

Vocabulary Questions:

  1. What does “sassy” mean? ” I know that she can be sassy, but I try not to take it seriously.” Use it in a sentence.
  2. What does “anticipate” mean? “I know for me, there’s been a lot of care-taking, that my husband has had to do, that you never anticipate.” Use it in a sentence.
  3. What does “stigma“ mean? “It doesn’t really hold a stigma now.” Use it in a sentence.

Discussion Questions:

  1. What is the key to a long, successful marriage? Explain.
  2. Do you agree that the new generation has an absolutely different attitude to marriage? Why (not)?
  3. If people are unhappy in marriage, should they stay together? Why (not)? And what if they have children?
  4. How can people maintain romantic relationship through the years?

Talking to Yourself

B2 – Upper Intermediate

When someone catches you talking to yourself, it can be rather embarrassing. However, self-talk is absolutely normal. Doing so, the right way, that is, can actually be very beneficial to your well-being.

Watch the video and discover the psychological benefits and drawbacks of self-talks.

Vocabulary Questions:

  1. What does “mutter” mean, As your morning alarm blares, you mutter to yourself, “Why did I set it so early?” Give a synonym of ‘mutter’ and use the word in a sentence.
  2. What does “facet” mean, “Specifically, psychologists define self-talk as verbalized thoughts directed toward yourself or some facet of your life.” Give a synonym of ‘facet’ and use the word in a sentence.
  3. What does “ruminate” mean, “And those who constantly blame themselves for their problems and ruminate on those situations, typically experience more intense feelings of depression.”? Give a synonym and use ‘ruminate’ in a sentence.

Discussion Questions:

  1. What are your thoughts on talking to one’s self?
  2. What are the benefits and drawbacks of making inner speeches?
  3. How does self-talk benefit you?
  4. Does what we say to ourselves matter? Why or why not?
  5. Explain what CBT is and share what you think about it.
  6. Share you thoughts on this, “The way you treat people is what they become.”.

Making Poor Areas Richer

C1 – Advanced

Even in the rich countries, financial hardships that is brought about by inflation and the global economic crisis are felt, and the poorest areas are the ones hit hardest by this pinch.

Amidst the continuously widening economic divide, is there hope for these declining areas?

Watch the video on how to tackle regional inequality.

Vocabulary Questions:

  1. What does the idiom “to feel the pinch” mean? “Many across the rich world are feeling the pinch and it’s hitting hardest in its poorest regions. ” Use this expression in your own sentence.
  2. What does “to be left in the lurch” mean, “Although globalization benefited many in well-off countries, large areas have been left in the lurch.” Use this idiom in your own sentence.
  3. What does ”top-down” in governance mean, “[In] countries which tend to be very centralized and top-down in terms of governance what we see is only certain parts of the country seem to really enjoy the benefits of prosperity and they tend to leave other parts of the country behind.”? Use this word in your own sentence.

Discussion Questions:

  1. Is regional inequality also an issue in your country? Talk about how evident it is and how the government is addressing this problem.
  2. How can countries with the problem of the dark divides fix this issue?
  3. In a country with the government system like the UK, should Mayors be given more autonomy to address their respective city’s crises? Explain your stance.
  4. How does economic globalization worsen regional inequality?
  5. How might regional inequality affect a country?

Being Thinner Makes You Richer

B2 – Upper Intermediate

Have you ever observed that in the developed world, wealth and weight are somehow related? People tend to become thinner as their wealth increases, yet this association can be strongly inferred or extended to women.

Let’s watch the video below to learn more about the secret economy of thinness.

Vocabulary Questions:

  1. What does “economically rational” mean? “It is economically rational for women to try as hard as possible to be thin.” Use this phrase in a sentence.
  2. What does “more likely” mean? “Richer women are much more likely to be thin than poorer ones.” Use this phrase in a sentence.
  3. What does the term “economic pursuit” mean? “In many ways thinness is an economic pursuit.” Use this phrase in a sentence.

Discussion Questions:

  1. Do you agree with the correlation between wealth and weight, especially for women in developed countries? Explain.
  2. Are women typically leaner in your country? What could be the reason why their weight is like that?
  3. Can we consider the correlation between wealth and weight a tragedy? Explain your thoughts.
  4. What are your thoughts on this, “In many ways, thinness is an economic pursuit.“?
  5. Share your reaction to this, “Losing 65 pounds could have the same impact on a woman’s wages as gaining a master’s degree.“.

Easy to be Thin in Japan

B2 – Upper Intermediate

In a world where obesity rates are on the rise, Japan stands out as a remarkable exception. Renowned for its slender population, Japan has consistently held one of the lowest obesity rates among developed nations. The question stands, “What factors contribute to the ease of maintaining a thin physique in the Japanese society?”.

Watch the video on why it is easy for Japanese to stay thin.

Vocabulary Questions:

  1. What does the word “establishment” mean here, “As of 2017, there are over 243,000 fast food establishments in America.“? Give another meaning of this word and use ‘establishment’ in your own sentence.
  2. What does the phrase “walking distance” mean, “For most, these places are in walking distance.“? Give a synonym of ‘walking distance’ and use this phrase in your own sentence.
  3. What does the phrase “over and over” mean, “It’s going to be much easier to stick to healthier options if you aren’t getting bored of having to eat the same thing at the same places over and over.“? Give 2 synonyms of ‘over and over’ and use this phrase in your own sentence.

Discussion Questions:

  1. In your opinion, which factors discussed in the video do you believe are the most influential in maintaining a slim figure in Japan? Are there any other factors that you think should be considered?
  2. What are the key dietary factors that contribute to the ease of maintaining a slim figure in Japan? How does the traditional Japanese diet differ from the diet in your country?
  3. What’s your country’s food environment like?
  4. While Japan’s low obesity rates are notable, is it realistic or desirable for other countries to replicate the same level of slimness? Why or why not?
  5. Explain why people’s diet is a societal concern.

Traded-In Apple iPhone Refurbished

B2 – Upper Intermediate

In the world of technology, smartphones have become an essential part of our daily lives, and one of the most popular brands in the market is Apple. With each new release, millions of people eagerly anticipate getting their hands on the latest iPhone model, leading to a growing number of previously owned devices that are traded in or sold. But have you ever wondered what happens to these traded-in iPhones?

In this video, we will explore the fascinating journey of how a traded-in Apple iPhone gets refurbished, giving it a new lease on life before finding its way into the hands of a new owner.

Vocabulary Questions:

  1. What is the meaning of “trade in”? “Many iPhone users choose to trade in their old devices for credit towards a new purchase.” Make one sentence using the word.
  2. What does the word “refurbished” mean? “In 2022, 73.5 million used and refurbished phones were shipped in North America alone.” Use the word in a sentence.
  3. What does “triage” mean? “The first stop for our iPhone 11: data erasure and triage.” Use the word in a sentence.

Discussion Questions:

  1. From an environmental perspective, do you believe refurbishing traded-in Apple iPhones is a more sustainable practice compared to manufacturing new devices? Why or why not?
  2. In your opinion, what are the key advantages of purchasing a refurbished iPhone over a brand-new one? Are there any potential drawbacks to consider?
  3. Do you think the refurbished iPhones market poses a significant threat to Apple’s sales of new devices? Why or why not?

Factory Decorates 8 Cakes a Minute

B2 – Upper Intermediate

Baking a single-tiered cake at home takes about 25-30 minutes. However, decorating it is another story. It usually takes about 4 hours or longer to make one cake. However, one factory manages to decorate eight cakes in a minute.

Here’s a full video and watch how the workers do it.

Vocabulary Discussions

Explain the meaning of the highlighted words below and make some sentences.

1. Start by scraping the icing to make sure that the icing goes into the holes of the stencil.

2. My handmade snowflakes are finally getting their starring role.

3. 480 cakes are boxed and conveyed towards the end of the line.

Discussion Questions

1. How does the video make you feel?

2. Discuss how the cake assembly lines in the video make it possible to decorate eight cakes a minute.

3. The workers use stencils to decorate cakes at a fast pace. Can you think of other tools or methods that help to speed up tasks?

4. Do you like decorating things? Talk about the best decoration you have ever made.

5. Have you ever witnessed a high-speed production process like the cake assembly lines in the video? If so, share your experience and impressions.

The Mini Cooper

B2 – Upper Intermediate

The Mini Cooper, a car that is not longer than 10 feet but can fit four people. This quirky piece of machine has its interesting history.

Discover how Mini Cooper came to be in a short video below.

Vocabulary Discussions:

Explain the meaning of the highlighted words below and make some sentences.

1. The Mini Cooper is a quirky machine that’s unapologetically British.

2. However, in 1956, Egypt nationalized the canal.

3. Its distinct British sensibility still sets it apart from other cars.

Discussion Questions:

1. What does the video say about the Mini Cooper’s design?

2. “The Mini Cooper is a quirky machine that’s unapologetically British.” Talk about something from your country and what makes it distinctively from your country.

3. The Mini Cooper was invented in response to the oil crisis. Think of other products that have emerged as solutions to address social issues.

4. How have cars influenced our daily lives and transportation options in modern society?

5. Talk about a product or service your company sells or offers and what sets it apart from others.

The Pythagorean Cup

B2 – Upper Intermediate

Do you know who Pythagoras is? If you answer “yes,” you probably know him as a Greek mathematician. You are also aware that he founded the Pythagorean school of thought. What you probably don’t know is that Pythagoras also invented a cup. The uniqueness of this cup lies in its remarkable ability to prevent intoxication. Hard to believe?

Watch the entire video and be amazed at how this simple-looking cup can prevent you from being drunk.

Vocabulary Discussions

Explain the meaning of the highlighted words below and make some sentences.

1. That is extremely sneaky.

2. It is a morality lesson and a practical joke at the same time.

3. Pythagoras has applied his brilliance to the temptations of the flesh.

Discussion Questions

1.What is the video all about?

2. How does the Pythagorean cup make sure people don’t drink too much wine?

3. How is the cup related to a morality lesson?

4. Would you consider buying a Pythagorean cup? Why or why not?

5. Can you think of any practical uses for the Pythagorean cup in modern times?