Ways To Drive Traffic To Your Website

B2 – Upper Intermediate

Almost everyone in the world is on the world wide web nowadays. Doing business online has never been more important for businesses in offering their products and services and for reaching out to their target markets.

Read the article below and be ready to answer the questions that follow.

https://www.forbes.com/sites/robertadams/2017/04/10/23-proven-ways-to-drive-traffic-to-your-website/?sh=668d84ec2654

Discussion Questions:
1. What do you think of Jeff’s idea to compete against yourself? Do you think this would work?
2. What are the benefits and drawbacks for a business to go online?
3. Does your company do business over the internet?
4. What features do you look for in a website when doing some transactions?
5. How do online businesses make the market competitive?

Video: ‘Cute’ Cuisine is a Bitesize Art

B2 – Upper intermediate

It’s no secret that cooking has evolved over the years. We’ve experienced fine dining cuisine where a small quantity of food is artistically placed on the plate. Then we had molecular gastronomy where science meets art and gives birth to an innovative way of having a meal.

Now, a new trend called miniature food has gone viral on Youtube and viewers just can’t get enough of it. Watch the video below then express your thoughts.

‘Cute’ cuisine is a bitesize art

Discuss:

1. What were your thoughts when you were watching the video?
2. How did the trend of miniature food and cooking happen? Explain what “Kawaii” is.
3. What are some Japanese art that you find interesting?
4. Describe some of the good and fancy restaurants that you’ve been to in the past.

A Plastic Ocean

C1 – Advanced

“With plastic, man is faced with another brainchild run amok. At times it seems that technology cannot exist without it. Plastic may seem indispensable; it is also virtually undisposable. When man is through with it, he is hard put to get rid of it. The plastic that holds a six-pack of beer cans together might last anywhere from 450 to 1,000 years.” (Oceans – Precious Resource or Global Sewer?)

Watch the short video below then express your thoughts about trash polluting our oceans.

Discuss:

1. How would you describe the video?
2. What do you think will happen to our oceans in the future?
3. Is it possible to completely stop the use of plastic?
4. Does your city have its own initiative to lessen the use of plastic? Help the environment?

What Is Branding

B2 – Upper Intermediate

The businessdictionary.com defines “branding” as “the process involved in creating a unique name and image for a product in the consumers’ mind, mainly through advertising campaigns”.

Watch this video explaining what branding is in a nutshell.

Discussion Questions:

  1. What did you learn about branding from the video?
  2. What are ways to build a strong corporate identity?
  3. How do you think branding has changed because of social media and the internet?
  4. What is your company’s branding like? How can it be improved?
  5. Name some companies you think has the best and the worst branding. Describe their brand and explain why you find it impressive or otherwise.

A Pakistani Chef Shows Her Chops in New York

B1 – Intermediate

New York city a place filled with people from different parts of the world. Fatima Ali is one of them. Watch the video below to discover her story and what she would like to do in the future.

Write down any words that you would like to discuss during the lesson.

Discuss:

1. What is the story of Fatima Ali?
2. What is Fatima’s job and what is the name of the restaurant she works for?
3. What does Fatima want to do when she goes back to Pakistan?
4. Do you enjoy cooking? What do you like to cook?

Technology Helps Deaf Students at Gallaudet University

B1 – Intermediate

There have been many studies of how technology can be bad for us. But the video below will show how technology can help some people in society be more confident in facing the world and its daily challenges.

Watch the video and be ready to discuss it.

Discuss:

1. Explain how technology is being used in Galludet university.
2. How is technology helping the deaf and the hard-of-hearing students in Galludet university?
3. Are there organizations or colleges in your country that accommodate students with disabilities?
4. What are other ways technology can do to help people with disabilities?

Video About Domestic Violence

C1 – Advanced

This is  a 5-minute video about domestic violence.

Domestic violence isn’t just about physical abuse. It includes emotional abuse and it affects the whole family. One in three women are affected by domestic violence in Australia.

Watch the video below then share your thoughts.

Discuss:

1. How would you describe the husband during the first part of the video? How about the wife?
2. Is domestic violence a big problem in your country?
3. What are the necessary steps to solve domestic violence?
4. Are there organizations in your country helping domestic violence victims and survivors?

These Cuisines Could Help You Live Longer

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C1 – Advanced

Good food does wonders. The past decade has been all about healthy and organic ingredients to combat diseases naturally and to live a fuller life.

The article below shows cuisines that can help you reach past your prime. Read the article, watch the video and view the photos that showcase delectable dishes.

These cuisines could help you live longer

Discuss:

1. What did the article say about processed and unprocessed food?
2. What are some of the healthy ingredients that the featured countries use in their daily food intake?
3. Which of the cuisines featured have you tried?
4. Would you say that you have a healthy diet?

Video: Secret to Homemade Donuts

B2 – Upper intermediate

This video is very good practice for your listening skills, for increasing your food vocabulary and describing processes.

Watch the video below then be ready to answer some comprehension questions. Take note of new vocabulary terms that you would like to discuss.

Secret to Homemade Donuts

Discuss:

1. In your own words re-tell the process of how to prepare and make donuts.
2. Why do a lot of people like to eat donuts?
3. How do you feel about donuts? Do you enjoy them or do you try to stay away from them?
4. What are some food recipes that you have tried in the past?

Video: Living With Tigers

B2 – Upper intermediate

Taking care of pets has a number of advantages. It teaches us responsibility, it allows us to be connected emotionally and even helps us to de-stress.

Click the link below to watch how a family has taken pet care to a whole new level.

Living With Tigers

Discuss:

1. What is your initial reaction after watching the video?
2. What do you think are the dangers of keeping wild animals as pets?
3. Does your country have specific rules when it comes to owning pets?
4. Have you experienced taking care of pets?